News & Views May/June Edition

1 MAY/JUNE 2020 I NEWS & VIEWS I John Starkey Slog Forward One More Step “Slog – n., long, hard work.” 1 A slog is what our industry is in right now. The virus, the countermeasures, the illnesses, the supply chain, the market shifts, the absenteeism, the negativity and the unknow- able unknowns. And, as one item is addressed, it seems as though two or more come in its place. But still, the industry persists: it slogs. Quality poultry products continue to be distributed to consumers worldwide. And generally, as I’ve talked to people across the industry, there is a cautious sense that conditions are slowly improving. But for now, it’s still slog forward one more step. I’ve been fortunate in my career to be involved in the design, construction and start-up of three greenfield broiler plants (and one hamburger plant). One of these start-ups was extremely “all hands on deck” tough for the first 120 days. Many of you have been in similar situations. What we are slogging through now will obviously last more than 120 days. But, just as obviously, it will pass. Winston Churchill captured it well: “When you’re going through hell, keep going.” Thank you and keep slogging! 1 American Heritage Dictionary, William Morris, Editor, New College Edition 1980 John Starkey, PE President jstarkey@uspoultry.org PRESIDENT’S COLUMN John Starkey, PE President USPOULTRY

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